About Us

About Us

Synergy School of Business Skills (SBS)

has been conceptualized as the antidote to the growing gaps in the Training and Learning & Development industries. But what is the gap?

In a world where trainers and coaches sprout every five minutes, those seeking knowledge to transform themselves need proper guidance. This is an alarmingly concerning gap with severe consequences as organizations will be forced to chase growth goals with an under-skilled workforce. Beyond work, individuals will feel inadequate about themselves and remain perplexed about their holistic growth. Knowledge-driven transformation is key but it has to be undertaken by thoroughly skilled trainers.

Leading the way is Dr. Rajan, Founder of ZEAL, Speak Easy and IATD (Indian Academy of Training & Development) and now, COO of Synergy School of Business Skills. Collaborating with him in this splendid endeavour is CADD Centre, a leading training services provider in India and overseas. With a combined experience of close to 60 years, these giants of the training industry bring forth a new venture Synergy School of Business Skills (SBS) for the sole purpose of connecting trainers and coaches globally and ensuring more organisations, educational institutions and individuals leverage their expertise.

Dr. Rajan — an accomplished trainer and a recipient of the Acharya Award for training — has created more than thousands of trainers in his glorious training career of over 28 years. However, with SBS, he aims to amalgamate refined talent and expertise. A cohort of handpicked master trainers, who’ve completed the Certified Master Diploma IATD Train The Trainer 4-month intensive program and other Synergy-centric trainings, will work together to help organizations, academia and the general public achieve their growth goals.

Armed with a network of trainers, coaches, authors and motivational speakers across India with international expertise, SBS is fully equipped to cater to the rising needs in the learning & personal development industries. Our training programs are thoughtfully designed to meet the real-world challenges of growth-seekers. Our master trainers have meticulously crafted these programs to ensure learning through reiteration, everyday implementation, collaboration and fun and result-oriented activities.

Who is a Synergy Trainer

The answer to this lies in the vision of Dr. Rajan who decided to be a full-time professional in the training industry in 1996. From his diverse experience of conducting public workshops and being a much sought-after training consultant for various corporates including CADD CENTRE, TCS, SRF, TVS, RAMCO, MRF, L&T, TAFE, ASHOK LEYLAND, WIPRO, COGNIZANT, HCL, the RBI, etc., Dr. Rajan knew that any aspiring trainer needed a 360-degree understanding of the training industry, especially the varying needs of different corporates. He affirmed that a crash course could never create world-class trainers.

Thus, was born his flagship program, IATD Train The Trainer. Designed as an intensive 4-month curriculum with group classes where aspiring trainers engaged in learning under the guidance of a master trainer and peer learning, the program’s goals were to help budding trainers shed their inhibitions, unearth their authenticity, unlearn incompetency, learn effective modalities to train and transform participants, understand how to assess training needs, develop need-centric content, build flagship programs with desirable results and scale it up with modern-day practices such as digital marketing.

The 4-level Master Diploma certified training program has been designed with innumerable activities and assessments for budding trainers. Any trainer who completes this 4-level program is guaranteed to have been trained & assessed on the goals discussed above. While the certification qualifies them to train anywhere, for Synergy’s vision, these IATD-certified trainers are also subject to another level of training — hands-on training for the different Synergy programs offered to various establishments.

Every Synergy trainer is trained equally to understand the nuances of the learning material, the best practices to follow while conducting the training and ways to keep it authentic to their personality. With these intense levels of learning, each Synergy trainer is well-prepared to understand a diverse range of participants, assess their different learning capabilities and needs and cater to their growth with specific techniques.

When you order an SBS program, we can assure you that our trainers:

  • Have a thorough understanding of the subject
  • Are capable of customizing the curriculum to your participants’ needs
  • Conduct workshops that fully engage participants
  • Guarantee a high recall factor for the topics discussed
  • Ensure learning extends from the workshop to their everyday lives

What Does SBS Offer

The world is growing at a rapid pace. While technological advancements are on the rise, the advancement of an individual’s potential hasn’t caught up with it. As a developing nation with an increasingly young workforce, soft skills are in greater demand than ever as these intangible qualities are indispensable to a dynamic workplace.

Be it academic institutions that are looking to groom young minds that can attain success with global companies or their enterprises, organizations that want to nurture their workforce to fulfil the larger vision or individuals who want to add more meaning to their lives by utilizing their full potential, the desire is the same — personality development that has several other benefits as its offshoots.

Personality development is an umbrella term. It must be conveyed that different folks will require professional training assistance with different aspects of personality development – communication, interpersonal relationships, collaboration, leadership, memory, creativity, adaptability and so on.

With SBS, you have access to a wide variety of programs that fortify attitudinal skills to help an individual’s growth which in turn also helps with the establishment’s larger goals. Here are some of our signature programs:

  • Campus to Corporate Program
  • First Impressions
  • Personality Enhancement Program (PEP)
  • Employee Engagement
  • Team Building
  • Sales Training
  • Design Thinking
  • Emotional Intelligence
  • Change Management
  • Time Management
  • Conflict Resolution
  • Communication Skills
  • Negotiation

We also offer custom programs based on your unique training needs.

Each of these programs is meticulously planned to ensure that the growth of the participant remains the ultimate result. Varying from 1-hour talks to multi-day workshops, our goal is to offer you a variety of training solutions so you can pick based on the need of the hour. Our expert trainers can also assist you in determining your needs for optimal training.